01 May Kate Hudson: Almost Famous, Always Fabletics

Actress Kate Hudson’s clothing brand, Fabletics, was born from her love of movement. Begun in 2013, it’s a line of accessibly priced activewear, including leggings, sports bras, and swimwear.

Hudson, 37, catapulted to fame in 2000, when she was featured in the film Almost Famous and won a Golden Globe and an Oscar nomination. Since then, she’s continued to act in both movies and television, and become a mom to two boys.

Physical activity has been second nature to Hudson for many years. She started Fabletics because she wanted to support other women seeking to live active lives. Many pieces are priced below $50. The company has a subscriber-based business model: members fill out detailed questionnaires so the brand can offer items tailored to their style preferences and activity choices.

Hudson has been inspired to see women in Fabletics online forums encouraging one another to meet their goals for exercise.

“People think you need two hours a day to do it,” Hudson told Allure magazine. “If you work out 20 minutes a day in some way, you’re going to see changes.”